We’re delighted to be hosting our seventh Amplifon Awards for Brave Britons.
The awards celebrate the achievements of exceptional people and animals from all walks of life, of all ages and from all over the United Kingdom.
The winners will be announced at an awards ceremony on Tuesday, October 11th 2022.
Nominations now closed.
Charles Holland was decorated by both the British and American Military for his bravery behind enemy lines during the Second World War. He was also the man behind Amplifon.
Charles Holland was part of the Special Operations Executive (SOE) between 1943 and 1945 and courageously took part in espionage, sabotage, and reconnaissance missions in occupied Europe, working alongside local resistance groups.
He was later commissioned into the Royal Corps of Signals and became attached to an elite American-Canadian unit know was the Devil’s Brigade under the command of the US 5th Army, whose heroic deeds were dramatized in a 1968 film ‘The Devil’s Brigade’. Charles Holland was awarded the MBE and the Military Cross – the third highest British decoration for bravery – for his remarkable acts of courage. He was also awarded the Bronze Star by the United States Government in 1948.
After the war the courageous veteran dedicated his life to providing better hearing for people affected by the conflict and he subsequently launched Amplifon in 1950. Amplifon has become a worldwide company specialising in providing the best in class hearing solutions and devices.
Download our awards programmes to learn more about more about our incredible nominees and their amazing stories!
We are delighted to be hosting our 7th Amplifon Awards for Brave Britons.
To honour Amplifon founder Charles Holland’s valiant actions during the Second World War, these awards celebrate the achievements of exceptional people from all walks of life, of all ages and from all over the UK.
The awards will highlight members of the public who have shown – like Charles Holland – acts of courage, bravery, and incredible selflessness, showing them to be ‘The Best of British’.
The winners will be announced at an awards ceremony on Tuesday 11th October 2022 in which Falklands War veteran Simon Weston will be our guest of honour.
The categories for nomination are:
The closing date for entries is Friday 10th June 2022.